LEGAL

Privacy Policy

Secret de Feu respects your privacy and is committed to protecting your personal data.

Last updated: 9 October 2026

Who we are

Secret de Feu is a fragrance house offering products through this website. The website is operated by AHMCR LIMITED trading as Secret de Feu, which is the controller of the personal data described in this policy.

If you have any questions about this Privacy Policy or how we use your data, please contact us at:

AHMCR LIMITED trading as Secret de Feu
Company number: 16076547
Registered office:
421 Middleton Road
Middleton
Manchester
England
M24 4QZ

General enquiries and customer support: info@secretdefeu.com
Orders and sales: sales@secretdefeu.com

What personal data we collect

When you place an order

At checkout we ask for:

  • your first and last name
  • company name (optional)
  • country, address, town or city, county and postcode
  • email address
  • phone number
  • a separate delivery address, if you want your order sent to a different address, with a phone number for delivery
  • order notes (optional)
  • the details of your order

Each order record also includes the IP address, and the browser and device details, from which the order was placed.

When you pay

Payments are processed securely by our payment provider, Stripe. The payment methods offered at checkout are provided through Stripe. We do not store your full payment card details ourselves.

Stripe also provides fraud and bot protection for payments. As part of that protection, Stripe may load hCaptcha, a third-party service, on the Basket and Checkout pages. Please see our Cookie Policy for the cookies involved.

When you contact us

Our contact form asks for your name, email address, phone number, the type of enquiry and your message. The message is stored on our website and sent to us by email. The stored record includes the IP address from which the form was sent. If you email us directly, we receive the correspondence you send.

When you sign up for emails

If you subscribe to our Exclusive Offers communications, we will use the email address you provide to send the communications you have requested. Sign-up email addresses are stored on our website. The stored record includes the IP address from which the sign-up was sent.

When you use the website

Our website uses cookies and similar technologies; please see our Cookie Policy.

Customer accounts

We do not currently offer customer accounts. Orders are placed as a guest.

How we use your data

We use your information to:

  • process and deliver your orders
  • communicate with you about your order or enquiry
  • manage returns, refunds, and customer service
  • improve our website and customer experience
  • send marketing emails where you have agreed to receive them
  • comply with legal and regulatory obligations

Lawful bases for processing

We use your personal data where necessary:

  • to perform a contract with you
  • to comply with legal obligations
  • for our legitimate interests in running and improving our business
  • with your consent, where consent is required

Sharing your data

We may share your information with:

  • our payment provider, Stripe, to take payment for your order
  • IONOS, which hosts our website
  • delivery and courier services, to deliver your order
  • professional advisers or regulators where required

Marketing

If you subscribe to our Exclusive Offers communications, we will use the email address you provide to send the communications you have requested. You can unsubscribe at any time using the link in our emails, or by contacting us at info@secretdefeu.com.

Cookies

Our website uses cookies and similar technologies. Please see our Cookie Policy for more information.

Preferences, Statistics and Marketing cookies are switched off unless you agree to them on our cookie banner. Some cookies and similar technologies, including those used for the basket and those set by our payment provider’s fraud and bot protection, do not depend on your choice on the banner. The Cookie Policy lists each item and when it is set.

How long we keep your data

We keep personal data only for as long as necessary for the purposes we collected it, including for legal, accounting, and reporting requirements.

Your rights

Depending on your circumstances, you may have rights to:

  • access your personal data
  • correct inaccurate data
  • erase your data
  • restrict processing
  • object to processing
  • withdraw consent
  • complain to a data protection regulator

To use any of these rights, contact us at info@secretdefeu.com.

Contact

For privacy-related questions, contact:

AHMCR LIMITED trading as Secret de Feu
Company number: 16076547
Registered office:
421 Middleton Road
Middleton
Manchester
England
M24 4QZ

General enquiries and customer support: info@secretdefeu.com
Orders and sales: sales@secretdefeu.com

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